Thursday, 9 August 2018

Why Custom Design Boxes are Perfect for your brand

Custom boxes. Do they really live up to what people assume? Are they worth the money? Won’t they take a lot more time and effort to put together? This is something a lot of communities that deal with packaging want to make sure that they help you with. They’re integral for your brand’s success in one way or another. 

Why the box Matters 

Packaging is something that’s the last thing you do with a product, and it’s kind of an afterthought. Some people assume that this is something that you’ll probably never focus on, but if you do this wrong, you’re going to shoot your brand in the foot. It has to fit the brands, be cohesive, functional and friendly for users, and also have some thought put into it. You also want to make sure that it has the brand’s message in place with this. For example, if you want to show that you’re eco friendly and green, either green and brown packaging is good, or you wnat something that’s recyclable. Or if you have an older population and demographic that you’re going for, you want to make sure that this is very user friendly. 



How do custom boxes work? 

They are pretty simple for you to get started with.  First, you need to focus on the kind of box that you want to go for. There are tons of styles for boxes, some good for your brand, some not so good. Some are big, some are small. Decide for yourself what works. You then need to look at printing. Either a single color, multiple colors, or a ton of different colors, such as four or more. 

You then want to focus on if the packaging needs to be printed on one side, or if it’s good for every single side, whatever you feel like doing. Then, once you’ve finished that it’s time to get to the fun part, to make sure that you’ve got the actual box put together! 

Types of ways to print this 

There are a few ways that these boxes get printed, and that’s something as well to determine by the packaging needs that you have. If you have orders that are smaller, or maybe you just want to give it a sleek look, digital kinds of printing throw this on the box directly. If you’re looking to print a lot of orders, such as 300 or more, then consider litho lamination for your printing. The printing is magazine quality level. Finally, you’ve got flexographic, which is basically the color is put directly onto the product box through flexographic printing, and this uses three colors for printing of this. 



Why the box matters 

If you want to make sure that you’re giving the right impression to customers, custom boxes are the way to go. Remember, one size doesn’t fit everything, and the same container for everything tends to rack up a price, and it’s not very efficient as well. Custom designs are great because they let you have the perfect box that you need to ship everything that you want. 



You can also create the perfect boxes that you need for the items that you plan to ship, and you can make these all right then and there. It gets rid of filler, helps with reducing the charges accrued for large dimensional weights, and also helps you use less material, especially corrugated boxes, and in turn, that’ll definitely help with ensuring that you get the most that you can out of it, and your box experience as well.

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